breastcancer.org
Fight like Rosie
It’s no surprise that we are stronger when we work together and advocate for each other. The same principle applies to our fight in bringing awareness to knowing your risk for breast cancer because early detection saves lives. The gals at R.Riveter felt our own namesake, Rosie the Riveter, perfectly captures the “can do” attitude and community support necessary to this fight. In her time, the icon was meant to encourage women that we can do whatever it is we put our minds to. This led to an uptick in women joining the workforce as their spouses headed off to war. Her internal strength is admirable. We’ve partnered up with breastcancer.org to “fight like Rosie” as the ultimate female empowerment duo. We believe education is key when it comes to breast cancer. For the months of September and October, we will be donating a portion of the sales from our Fight Like Rosie Collection to support this organization. Each bag will come with a pink support tag.