The Naomi Collection

Naomi Parker

The poster child for millions of activists.

Naomi Parker became the iconic face of empowerment during World War II. Her strength encouraged a generation of women to step forward, take on critical roles, and prove that they could do it all.

Read Naomi's Full Story

“I wanted to do more than just look the part.”

— Naomi Parker

Her Story

A symbol of strength then. A legacy now.

The scene: Pearl Harbor post-attack, with America's men being called to action. The effect: millions of women stepping into traditionally male-held jobs — and totally nailing it.

After the bombing in 1942, Naomi and her sister (at just 20 and 18 years old) started working on a California naval base. Naomi ran the lathe machine, and an Acme photographer snapped the photo that almost certainly inspired Howard Miller's iconic "We Can Do It!" poster.

The best part? It wasn't a studio shot. It was a real woman, doing a real job — and making a statement that would motivate a feminist wave she could never have imagined when she sashayed into work that day.

Explore Naomi's Impact

I wanted to do more than just look the part.

Naomi Parker

The Naomi

Bags inspired by Naomi's strength and voice.

Designed to carry what matters. Made to honor her legacy.

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Bag styles and availability may vary.

Every Naomi bag empowers another mission.

A portion of each purchase supports military spouses and their families.